New York amberpengzedan@gmail.com
Art Basel|2023
Rebranding
︎Recognition: Graphis New Talent Honorable Mention 2024
︎Recognition: The Young Ones TDC 2024
Art Basel is a for-profit international art fair held annually
in Basel, Miami Beach, Hong Kong, and Paris. A custom
typeface was created to represent different standing
positions of people, highlighting the event's inclusiveness
in showcasing diverse reactions to various works of art.
![](https://freight.cargo.site/t/original/i/d731ea89dfebf7f2667c2827a0c94e46d1cddd844c105123a0e04413d6956b51/typechage_2.gif)
![](https://freight.cargo.site/t/original/i/c7257b790b1b19d68d38d1eea5e3f9c4ea34cc88c1c4e3dd9f6c8014f4f40d8d/1.png)
![](https://freight.cargo.site/t/original/i/91bb059ceb0150f4a2a1956c0d0c3edb0188d719f4d9d3b6fe31fc92fedfc768/letter_1.gif)
![](https://freight.cargo.site/t/original/i/4fc8c4750c535e3b28127e38dfe3c0daf33a92bba31102eba8a06055f48d77bc/2.png)
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![](https://freight.cargo.site/t/original/i/498ea18aebf740234b8624a4fec924418d5da4a43342d1bdda68dde4b366878f/5.png)
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![](https://freight.cargo.site/t/original/i/2bd5067ae801af25af94a5033286f3fa3f45d36ab84b6d3b3840cad2c1d61a30/14.png)
![](https://freight.cargo.site/t/original/i/6f7d3e2602b5e6eb21b79fe34d1ccfefb9b02f8d48c1bbdb3c597de9ed596c10/15.png)
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![](https://freight.cargo.site/t/original/i/79193e84c5e5c61fbc68a4bbb04e822becd36c7d421ed95479057d57de5ffb4e/19.png)
![](https://freight.cargo.site/t/original/i/2217f6fe9ca9ad3a08407887458f3fe802f12cb4890d9fa3e7592cfbd9f54346/20.png)